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About Us

We are based in Benfleet, Essex with over 30 years of combined poultry and butchery experience.

We have developed our range of dog food utilizing 100% fresh human grade chicken in "They Love It".
Our mince contains only 100% complete chicken carcass with nothing else added.
We don't use heads, feathers or feet.

We add NO bulking to our food such as dairy and animal by-products.


And there's:
  • NO artificial colouring or flavourings
  • NO rendered meat, fats or oils.
  • NO meat or bone meals.
  • NO processed grains.
  • NO preservatives.
  • NO salt or sugar.
  • NO sugar beet.
  • NO additives.
  • NO cereal.
  • NO wheat.
  • NO fillers.
  • NO GM.

“They Love It” ensure the meats used come with the highest welfare standards and offer full traceability.